What Branding Isn't
Branding. Strategy. Interactive.

We’ve worked with hundreds of clients over the years and we’ve seen a myriad of costly mistakes that set brands back and stunt organizational growth. Of all the obstacles that come with achieving success, we want to make sure that one of them ISN’T you.

Have more than a logo.

Make Your Brand


Branding is essential to the success of your organization, and it involves many things. In this book, we will tell you What Branding ISN’T so you can avoid the unwise and costly errors that we’ve seen organizations make. Knowing what NOT to do is just as important as knowing what to do. These principles are time-tested, and, if executed correctly, will guide you to having more than just a logo — your brand will become LEGENDARY.

What Branding Isn't Book

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What Branding Isn't Book

Born out of a desire to see our clients succeed, ISN’T is a collection of pitfalls we help our clients to avoid and principles we help them to employ in the murky and sometimes misunderstood world of excellent branding.

Interested in


We are passionate about what we do and are available for speaking engagements to communicate these principles to entrepreneurs and other organizational leaders. We’ve developed the principles in ISN’T as well as other interactive curriculum over the course of many years to help you understand the principles of branding and marketing. Whether a large venue or a small gathering of business professionals we’d love to connect with you.

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319 S. Dewey Ave. STE 200 | Bartlesville, OK 74003
1828 Walnut St. 3rd Floor | Kansas City, MO 64108